Brunswick Corporation : Crestliner Celebrates 70th Anniversary With Eighth Consecutive NMMA Customer Satisfaction Award
OTSEGO, Minn., Sept. 22, 2015 - Crestliner has even more reason to celebrate during its 70(th) anniversary year: The National Marine Manufacturers Association (NMMA) has awarded the brand with its eighth-straight Marine Industry Customer Satisfaction Index (CSI) award. The CSI award honors boat builders whose customer-satisfaction scores, based on independent surveys of all their new boat customers, are among the best in the industry. Based on a program survey of more than 60,000 consumers across the industry, Crestliner received the 2015 NMMA CSI award in the category of Aluminum Outboard Boats. Crestliner President Cecil Cohn said owners' consistent satisfaction year-after-year is a testament to Crestliner's enduring values. "We not only strive to build the highest quality boats, but also to deliver incredible customer service throughout our high-class dealer network," Cohn said. "We look forward to continually building upon this legacy of excellence, way beyond our 70(th) anniversary and eighth CSI award." The NMMA recognized Crestliner for this achievement at the 2015 International BoatBuilders' Exhibition and Conference (IBEX) in Louisville, Ky. Award recipients achieved and maintained an independently-measured standard of excellence of 90 percent or higher in customer satisfaction over the past year, based on information provided by customers purchasing a new boat or engine during the period between April 1, 2014 and March 31, 2015. "Earning our eighth-straight CSI award is a huge victory for us, especially during this milestone year," said Lori Kneeland, Crestliner's marketing manager. "The values Crestliner championed 70 years ago are just as strong today, and that's reflected in the tireless work of our dealers and the incredible loyalty of our customers." About NMMA National Marine Manufacturers Association (NMMA) is the leading association representing the recreational boating industry in North America. NMMA member companies produce more than 80 percent of the boats, engines, trailers, accessories and gear used by boaters and anglers throughout the U.S. and Canada. The association is dedicated to industry growth through programs in public policy advocacy, market statistics and research, product quality assurance and promotion of the boating lifestyle. For more information, visit NMMA.org. About Crestliner Located in Otsego, Minn., Crestliner boats are crafted with an uncompromising mix of functional design, all-welded aluminum construction and fishing first innovations. Since 1946 Crestliner has been making boats forged with strength and defined by durability. As a world-wide leader, Crestliner continues to redefine the industry with boats built to last. A testament to our quality and craftsmanship, Crestliner has received the CSI Award of Excellence in Customer Satisfaction for Aluminum Outboard Boats for eighth consecutive years. Learn more about Crestliner and its line of boats by visiting www.crestliner.com. Crestliner is a division of Brunswick Corporation, a leader in the recreational marine industry. www.brunswick.com About Brunswick Headquartered in Lake Forest, Ill., Brunswick Corporation endeavors to instill "Genuine Ingenuity"(TM) in all its leading consumer brands, including Mercury and Mariner outboard engines; Mercury MerCruiser sterndrives and inboard engines; MotorGuide trolling motors; Attwood and Whale marine parts and accessories; Land 'N' Sea, Kellogg Marine, Diversified Marine, BLA and Bell RPG parts and accessories distributors; Bayliner, Boston Whaler, Brunswick Commercial and Government Products, Crestliner, Cypress Cay, Harris, Lowe, Lund, Meridian, Princecraft, Quicksilver, Rayglass, Sea Ray and Uttern boats, and Life Fitness, Hammer Strength and SCIFIT fitness equipment, and Brunswick billiards tables, accessories and game room furniture and InMovement products and services for productive well-being. For more information, visit http://www.brunswick.com. ### FOR MORE INFORMATION: Lori Kneeland lkneeland@crestliner.com 763-241-2625 This announcement is distributed by GlobeNewswire on behalf of GlobeNewswire clients. The owner of this announcement warrants that: (i) the releases contained herein are protected by copyright and other applicable laws; and (ii) they are solely responsible for the content, accuracy and originality of the information contained therein. Source: Brunswick Corporation via GlobeNewswire [HUG#1953594]
Released September 22, 2015