StrategyStrategy

  • Get The Product Right - Create The Right Experience
  • Get The Distribution RIght
  • Be Best Cost
  • Be Global
  • Attract and Retain Talent
Be Best Cost In Our Industries Be Best Cost In Our Industries

In an effort to be the best cost manufacturer of consumer durable products, we aim to develop and maintain low-cost manufacturing and continually improve productivity and efficiency. Some of our efforts include:

  • Lean Six Sigma methodologies
  • Global sourcing initiatives
  • Strategic Bill of Materials program
  • Product platform development

Related NewsRelated News

08.01.14 Brunswick Corporation Acquires Bell Industries' Recreational Products Group
03.14.13 Brunswick Facilities Worldwide Achieve Safety Recognition
03.04.13 Brunswick To Consolidate Yacht, Motor Yacht Production
08.23.12 Brunswick Facilities Worldwide Achieve Safety Recognition
04.12.11 Brunswick Facilities Worldwide Achieve Safety Recognition
03.22.11 Brunswick Announces New Revolving Credit Facility
08.17.10 Mercury Marine to move all MerCruiser assembly operations to Wisconsin
07.20.10 Hatteras Yachts to Move CABO Yacht Production to North Carolina to Lower Costs and Solidify, Extend Segment Leadership
04.22.10 Brunswick Facilities Worldwide Achieve Safety Recognition
04.22.10 Independent Tests Prove Life Fitness Top Equipment Manufacturer in Energy Efficiency
04.15.10 Brunswick Is a Top 10 Birthday Party Destination
02.02.10 Brunswick to Consolidate Aluminum Boat Production
12.02.09 Brunswick Corporation Announces Additional Purchase of Approximately $85 Million of Its Outstanding Senior Notes Due 2013
08.25.09 Brunswick Corporation Announces Receipt of Requisite Consents for Its Outstanding 5% Notes Due 2011
08.11.09 Brunswick Corporation Announces Pricing of $350 Million of Senior Secured Notes due 2016
08.10.09 Brunswick Corporation Announces Proposed Private Offering of $250 Million of Senior Secured Notes due 2016 and Cash Tender Offer and Consent Solicitation for its 5% Notes due 2011
10.09.08 Brunswick Accelerates Resizing and Fixed-Cost Reduction Efforts; Will Record Non-Cash Impairment Charge in Third Quarter
00.00.00 Brunswick to Consolidate Aluminum Boat Production
00.00.00 Brunswick to Consolidate Aluminum Boat Production